{"id":4147,"date":"2022-06-09T12:53:04","date_gmt":"2022-06-09T12:53:04","guid":{"rendered":"https:\/\/www.colistic.de\/?post_type=referenzen&#038;p=4147"},"modified":"2025-06-26T15:06:36","modified_gmt":"2025-06-26T13:06:36","slug":"coviron","status":"publish","type":"referenzen","link":"https:\/\/balkan.berlin\/?referenzen=coviron","title":{"rendered":"co:viron: Willkommen im Co:working Space"},"content":{"rendered":"\n<h1  data-aos=\"fade-up\">\n\t\t\tco:viron: Willkommen im Co:working Space\t<\/h1>\n\t<p>Workshop \/ Strategy \/ Brand Development \/ Corporate Design \/ Awareness Campaign \/ Website<\/p>\n\t<p>Mit co:viron haben wir eine Marke geschaffen, die das Konzept des &#8222;Co-Working-Space&#8220; f\u00fcr Au\u00dfenstehende erkl\u00e4rt und verankert. Durch eine kreative und zielgerichtete Marken- und Kampagnenstrategie haben wir das co:viron als innovativen und attraktiven Ort f\u00fcr Kreative und Unternehmer in der Region positioniert.<\/p>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_logo_black.svg\" alt=\"coviron_logo_black\" itemprop=\"image\" title=\"coviron_logo_black\" onerror=\"this.style.display='none'\" loading='lazy' \/>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_logo_herleitung.svg\" alt=\"coviron_logo_herleitung\" itemprop=\"image\" title=\"coviron_logo_herleitung\" onerror=\"this.style.display='none'\" loading='lazy' \/>\n\t<p>Inspiriert vom Namen unseres B\u00fcro-Geb\u00e4udes, &#8222;Environ&#8220;, verbindet sich das neue Branding mit dem &#8222;Co&#8220; aus &#8222;Co-Working&#8220; zu &#8222;co:viron&#8220;, einem Namen, der Zusammenarbeit in einer nachhaltigen Umgebung signalisiert. Netter Nebeneffekt: der Name f\u00fcgt sich ebenso nahtlos in die co:listic-Markenfamilie ein.\u00a0<\/p>\n\t<p>Das Logo spiegelt den Grundgedanken des Co-Working-Space als ein Ort f\u00fcr Offenheit, Zusammenarbeit und Kreativit\u00e4t wider &#8211; und verleiht diesem quasi einen gesch\u00fctzten Raum. Dieser Grundgedanke pr\u00e4gt auch den Stil des gesamte Interior Designs und bestimmt dessen \u00c4sthetik &#8211; neben allen funktionalen Aspekten &#8211; ma\u00dfgeblich mit.<\/p>\n\t\t<meta itemprop=\"url\" content=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_architektur.mp4\" \/><div style=\"width: 640px;\" class=\"wp-video\"><video muted class=\"wp-video-shortcode\" id=\"video-4147-1\" width=\"640\" height=\"360\" poster=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_architektur_thumnail.jpg\" loop autoplay preload=\"none\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_architektur.mp4?_=1\" \/><source type=\"video\/mp4\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_architektur.mp4?_=1\" \/><source type=\"video\/webm\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_architektur.webm?_=1\" \/><a href=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_architektur.mp4\">https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_architektur.mp4<\/a><\/video><\/div>\t\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_campaign_1-1.jpg\" alt=\"coviron_campaign_1-1\" itemprop=\"image\" height=\"608\" width=\"836\" title=\"coviron_campaign_1-1\" onerror=\"this.style.display='none'\" loading='lazy' \/>\n\t<p><strong>Awareness-Kampagne:<\/strong> Um das co:viron in der Kleinstadt bekannt zu machen und das Konzept des Co-Working-Space zu kommunizieren, haben wir eine aufmerksamkeitsstarke Awareness-Kampagne mit online und klassischen Kontaktpunkten auf die Beine gestellt. Durch &#8222;Fake Strafzettel&#8220; und einige Stromberg-Anleihen erregten wir viel Aufmerksamkeit im Stadtbild und verankerten so das Konzept des Co-Working-Space.<\/p>\nhttp:\/\/5732\n\t\t<meta itemprop=\"url\" content=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_Stromberg_Kollegen_small.mp4\" \/><div style=\"width: 640px;\" class=\"wp-video\"><video muted class=\"wp-video-shortcode\" id=\"video-4147-2\" width=\"640\" height=\"360\" poster=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_campaign_2-1.jpg\" loop autoplay preload=\"none\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_Stromberg_Kollegen_small.mp4?_=2\" \/><source type=\"video\/mp4\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_Stromberg_Kollegen_small.mp4?_=2\" \/><source type=\"video\/webm\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_Stromberg_Kollegen_small.webm?_=2\" \/><a href=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_Stromberg_Kollegen_small.mp4\">https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_Stromberg_Kollegen_small.mp4<\/a><\/video><\/div>\t\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/coviron_website.jpg\" alt=\"coviron_website\" itemprop=\"image\" height=\"1389\" width=\"1920\" title=\"coviron_website\" onerror=\"this.style.display='none'\" loading='lazy' \/>\n\n","protected":false},"author":5,"featured_media":10841,"template":"","categories":[22,19,20,23],"tags":[15,16,18,24],"class_list":["post-4147","referenzen","type-referenzen","status-publish","has-post-thumbnail","hentry","category-performance","category-social","category-strategy","category-web","tag-branding","tag-campaign","tag-social","tag-web","wpbf-post"],"acf":[],"_links":{"self":[{"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/referenzen\/4147","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/referenzen"}],"about":[{"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/types\/referenzen"}],"author":[{"embeddable":true,"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/users\/5"}],"version-history":[{"count":3,"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/referenzen\/4147\/revisions"}],"predecessor-version":[{"id":10952,"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/referenzen\/4147\/revisions\/10952"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/media\/10841"}],"wp:attachment":[{"href":"https:\/\/balkan.berlin\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4147"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/balkan.berlin\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4147"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/balkan.berlin\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4147"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}