{"id":2743,"date":"2023-05-19T16:40:59","date_gmt":"2023-05-19T16:40:59","guid":{"rendered":"https:\/\/www.colistic.de\/?post_type=referenzen&#038;p=2743"},"modified":"2025-06-26T14:53:55","modified_gmt":"2025-06-26T12:53:55","slug":"volksbanken-brand-awareness","status":"publish","type":"referenzen","link":"https:\/\/balkan.berlin\/?referenzen=volksbanken-brand-awareness","title":{"rendered":"Volksbanken: Brand Awareness f\u00fcr den Platzhirsch!"},"content":{"rendered":"\n\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/VR_Header_typo.svg\" alt=\"VR_Header_typo\" itemprop=\"image\" title=\"VR_Header_typo\" onerror=\"this.style.display='none'\" loading='lazy' \/>\n<h1  data-aos=\"fade-up\">\n\t\t\tVolks&shy;banken: Design Refresh mit Ausrufe&shy;zeichen!\t<\/h1>\n\t<p>Strategy \/ Corporate Design \/ Awareness Campaign \/ Social Media\u00a0<\/p>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/VR_section1_img1.jpg\" alt=\"VR_section1_img1\" itemprop=\"image\" height=\"1164\" width=\"1672\" title=\"VR_section1_img1\" onerror=\"this.style.display='none'\" loading='lazy' \/>\n\t<p>In einer Branche, in der Gr\u00f6\u00dfe als Ma\u00dfstab f\u00fcr Erfolg gilt, setzen wir f\u00fcr die Immobiliensparte der Volksbank ein klares Ausrufezeichen. Mit der Vereinheitlichung der Marke, die deutschlandweit f\u00fcr eine Vielzahl von Regionalverb\u00e4nden steht, verpassen wir der Volksbank ein zeitgem\u00e4\u00dfes und stringentes Corporate Design. So kann sich die Volksbank in einem umk\u00e4mpften Wettbewerbsumfeld, wo McMakler, ImmoScout und die anderen Online Player immer mehr Marktanteile streitig machen, behaupten.<\/p>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/VR_section1_img2.jpg\" alt=\"VR_section1_img2\" itemprop=\"image\" height=\"1458\" width=\"1088\" title=\"VR_section1_img2\" onerror=\"this.style.display='none'\" loading='lazy' \/>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/VR_section1_img3.jpg\" alt=\"VR_section1_img3\" itemprop=\"image\" height=\"998\" width=\"1370\" title=\"VR_section1_img3\" onerror=\"this.style.display='none'\" loading='lazy' \/>\n\t\t\t\t<img decoding=\"async\" src=\"https:\/\/balkan.berlin\/wp-content\/uploads\/VR_section3_img1-1.jpg\" alt=\"VR_section3_img1-1\" itemprop=\"image\" height=\"1035\" width=\"1692\" title=\"VR_section3_img1-1\" onerror=\"this.style.display='none'\" loading='lazy' \/>\n\t<p>Die Kreation kraftvoller Headlines und die Produktion von Inhalten, die in den sozialen Medien ebenso wie in der traditionellen Printwerbung eine starke Pr\u00e4senz zeigen, bildet das Herzst\u00fcck unserer Awareness-Kampagne. Durch den Einsatz von gro\u00dfformatigen Plakaten im urbanen Raum sowie innovativem Content f\u00fcr Social Media sprechen wir nicht nur bestehende, sondern auch neue Zielgruppen emotional an.<\/p>\n\t<p>Die holistische Betreuung verleiht der Marke einen hohen Wiedererkennungswert. Durch humorvolle Kampagnen wirkt der Auftritt der Immobilienservices heute j\u00fcnger, emotionaler und attraktiver. Nicht zuletzt steigern unsere markanten Designs die Markenbekanntheit, um das neue, moderne Image selbstbewusst zu festigen.<\/p>\n\n","protected":false},"author":5,"featured_media":10690,"template":"","categories":[17,19,20],"tags":[15,16,18],"class_list":["post-2743","referenzen","type-referenzen","status-publish","has-post-thumbnail","hentry","category-campaign","category-social","category-strategy","tag-branding","tag-campaign","tag-social","wpbf-post"],"acf":[],"_links":{"self":[{"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/referenzen\/2743","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/referenzen"}],"about":[{"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/types\/referenzen"}],"author":[{"embeddable":true,"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/users\/5"}],"version-history":[{"count":3,"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/referenzen\/2743\/revisions"}],"predecessor-version":[{"id":10950,"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/referenzen\/2743\/revisions\/10950"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/balkan.berlin\/index.php?rest_route=\/wp\/v2\/media\/10690"}],"wp:attachment":[{"href":"https:\/\/balkan.berlin\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2743"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/balkan.berlin\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2743"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/balkan.berlin\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2743"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}